10 Tips to Build Your Customer Base

10 Tips to Build Your Customer Base

September 11, 2018

Building a customer base is probably one of the most intimidating aspects of launching a business, yet it is absolutely the most crucial. We've compiled a list of tips and tricks to start building that base - and your confidence along with it. 1. Find Your Why What is it about your product that gets [...]

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How to Choose a Shipping Carrier in Seven Steps

How to Choose a Shipping Carrier in Seven Steps

August 24, 2018

As an online retailer, shipping is an enormous component of your business. The way you choose to ship your packages determines their physical appearance, the care and speed with which they are delivered, and the journey they take on the way to your customers. You decide all these things and more when you choose a [...]

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MINI PAK’R Setup Basics

MINI PAK’R Setup Basics

August 23, 2018

The MINI PAK'R is a great solution for ship-from-store operations, pack-and-ship operations, or small in-home businesses of all kinds. Use these quick set-up tips to start using your machine. If you're reading this blog, you might be familiar with FP International's MINI PAK'R machine. Welcome, and thanks for reading! If you've stumbled upon us through [...]

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Sustainable Packaging Material: How Air Cushions Fit In

Sustainable Packaging Material: How Air Cushions Fit In

August 15, 2018

Plastic is probably not the first thing that comes to mind when you think of sustainability. Did you know, though, that when it comes to protecting what matters, air cushion films are one of the best sustainable packaging options available on the current market? Contrary to popular belief, inflatable plastic films are one of the [...]

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Physical Grocery in a Virtual World: How to Stay Competitive

Physical Grocery in a Virtual World: How to Stay Competitive

July 02, 2018

So much of our lives happen on the Internet. We work, communicate with friends, watch movies and TV, read books, listen to the radio, and even shop - and that increasingly includes online grocery shopping. While we don't think traditional physical grocery stores are in danger, companies that incorporate popular ecommerce techniques are quickly gaining [...]

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Building Brand Reputation Through Business Partnerships

Building Brand Reputation Through Business Partnerships

May 18, 2018

Lay’s Potato chips wants to put an even bigger smile on your face. A packaging campaign in early 2018 included the smiling faces of real customers and the logo of nonprofit organization, Operation Smile. Lay’s co-branded packaging with Operation Smile fulfilled two goals - connecting with consumers, especially millennials, and completing a charitable giving campaign. With every [...]

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Return of the Milkman?: The Future of Delivery

Return of the Milkman?: The Future of Delivery

April 20, 2018

A recent Nielsen report on the future of grocery posed an intriguing question: Could the wave of the future be a blast from the past? Meet Your New Milkman From the report: “In the 1950s and ‘60s, home delivery of milk and other daily necessities was a staple for many families in North America and [...]

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Packaging Films for Every Possibility

Packaging Films for Every Possibility

February 28, 2018

Do you ship fragile items? Maybe your products are an untraditional shape or extra-large. Would you believe that the MINI PAK’R inflates packing material that protects any and all of these possibilities? We have the right type of film for your product – let us help you find it. Why waste precious space with pre-filled [...]

 

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Produce that Produces: The Effect of Digital Marketing on Grocery

Produce that Produces: The Effect of Digital Marketing on Grocery

January 22, 2018

There’s not much difference from one orange to another. Nevertheless, today’s consumers are inundated with options when shopping for ingredients for their next meal. It’s no longer enough for a grocery store to simply exist; to be successful, they need to convince potential customers that their produce is in some way superior to the selection [...]

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The Best of Both Worlds: Online And Physical Retail Together

The Best of Both Worlds: Online And Physical Retail Together

January 10, 2018

Electronics retailer Best Buy has posted online sales exceeding $1 billion for three consecutive quarters, exemplifying an economy that continues to gravitate toward the Internet. At the same time, online-only retailers have been investing in short-term physical locations to sell their wares. What does this two-way trend mean for the future of retail? Over the [...]

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Albertsons Acquires Meal Kit Startup Plated

Albertsons Acquires Meal Kit Startup Plated

January 03, 2018

In September Albertsons, a large supermarket chain, acquired Plated, a New York-based meal kit delivery service. In what looks like a move to compete with Amazon Fresh, Albertsons is making their own foray into the meal kit market. If you’ve seen ABC’s investment TV show “Shark Tank,” a company by the name of Plated might [...]

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Why is Amazon’s Whole Foods Acquisition Important?

Why is Amazon’s Whole Foods Acquisition Important?

September 22, 2017

With Amazon wanting to get its claws into the physical retailing market, a lot of questions have stemmed from their recent acquisition of Whole Foods. Today, we’ll look at what’s happened since the acquisition, along with its current and potential effects on ecommerce and packaging. Earlier this year, natural food store Whole Foods was spiraling before they [...]

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