Packaging Films for Every Possibility

Packaging Films for Every Possibility

February 28, 2018

Do you ship fragile items? Maybe your products are an untraditional shape or extra-large. Would you believe that the MINI PAK’R inflates packing material that protects any and all of these possibilities? We have the right type of film for your product – let us help you find it. Why waste precious space with pre-filled [...]

 

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The Expanding World of Amazon

The Expanding World of Amazon

February 02, 2018

Introduced in the United States in 2005, the Amazon Prime program extended unlimited free two-day shipping to customers who paid a yearly fee. Since that time, Amazon has expanded the program to include grocery delivery, video streaming, and other perks while simultaneously spreading Prime services to additional demographics and countries. Since 2005, Amazon Prime has [...]

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Produce that Produces: The Effect of Digital Marketing on Grocery

Produce that Produces: The Effect of Digital Marketing on Grocery

January 22, 2018

There’s not much difference from one orange to another. Nevertheless, today’s consumers are inundated with options when shopping for ingredients for their next meal. It’s no longer enough for a grocery store to simply exist; to be successful, they need to convince potential customers that their produce is in some way superior to the selection [...]

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The Best of Both Worlds: Online And Physical Retail Together

The Best of Both Worlds: Online And Physical Retail Together

January 10, 2018

Electronics retailer Best Buy has posted online sales exceeding $1 billion for three consecutive quarters, exemplifying an economy that continues to gravitate toward the Internet. At the same time, online-only retailers have been investing in short-term physical locations to sell their wares. What does this two-way trend mean for the future of retail? Over the [...]

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Albertsons Acquires Meal Kit Startup Plated

Albertsons Acquires Meal Kit Startup Plated

January 03, 2018

In September Albertsons, a large supermarket chain, acquired Plated, a New York-based meal kit delivery service. In what looks like a move to compete with Amazon Fresh, Albertsons is making their own foray into the meal kit market. If you’ve seen ABC’s investment TV show “Shark Tank,” a company by the name of Plated might [...]

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Net Neutrality and Online Business

Net Neutrality and Online Business

December 14, 2017

Net neutrality has been making headlines for several years. As the debate continues to rage over what exactly a “free Internet” means large cable companies attempt to resist regulation by the Federal Communications Committee (FCC). Consumers and business owners alike need to be made aware of what net neutrality is and the potential effects of [...]

 

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Augmented Reality and Online Shopping

Augmented Reality and Online Shopping

December 08, 2017

Starting as a gimmick with games and other apps, augmented reality will soon allow consumers to visualize products with their smartphones before they make a purchase. While the technology is still in its relative infancy, it stands to quickly become an ecommerce trend. You look around your room and see a familiar scene. The bed [...]

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Why Product Reviews Matter

Why Product Reviews Matter

November 17, 2017

Imagine your target customer. They’re in the market for a product like yours. Opening their web browser, they search. The search brings up your product, or maybe it doesn’t. Your potential customer compares options. What brands offer this product at what price? Are there different models available? What are the differences between them? They settle [...]

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The Rise of Voice Shopping

The Rise of Voice Shopping

November 15, 2017

Voice recognition has been around for decades, but it wasn’t until Apple introduced Siri in 2011 along with its iPhone 4s that voice assistants entered the marketplace. The release of competitive technology from Google and Microsoft in the years following solidified that voice-activated tech was here to stay. The assistants -- ever-present on phones, computers, [...]

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Why is Amazon’s Whole Foods Acquisition Important?

Why is Amazon’s Whole Foods Acquisition Important?

September 22, 2017

With Amazon wanting to get its claws into the physical retailing market, a lot of questions have stemmed from their recent acquisition of Whole Foods. Today, we’ll look at what’s happened since the acquisition, along with its current and potential effects on ecommerce and packaging. Earlier this year, natural food store Whole Foods was spiraling before they [...]

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Online Sales Grow to $1 Trillion in 2016

Online Sales Grow to $1 Trillion in 2016

August 30, 2017

A recent report by Internet Retailer found that worldwide sales from online marketplaces surpassed $1 trillion in 2016. Huge corporations are battling it out for a piece of the pie, and consumers seem more than happy to continue the trend. What do eleven Bill Gates clones, the GDP of Mexico, and last year’s worldwide sales from [...]

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The Good, The Bad, and The Ugly of Amazon Marketplace

The Good, The Bad, and The Ugly of Amazon Marketplace

August 28, 2017

While Amazon Marketplace seems like a good idea when taken at face value, there have been widespread gripes from private and commercial sellers using the program. With that in mind, let’s look at what Amazon is doing well, what third-party sellers are complaining about, and what can possibly be done to alleviate the problems that [...]

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